Printing Industry Commentary & Analysis

Sign In | Become a Member | Contact Us

Eileen Fritsch

Eileen Fritsch has covered the digital transformation of printing since 1995 when she worked for a company that published magazines for sign shops, screen printers, garment decorators, and retail display designers. From 1996-2005, she edited Big Picture magazine to educate potential users of emerging wide-format color printing technology. Since then, she has written for multiple publications and content-development projects for printer manufacturers and e-commerce sellers of printers, software, and inkjet media.

Displaying 1-1 of 1 articles

Rigid Inkjet Print Materials for Signs, Displays, Decor, and Art

Published April 30, 2026

Learning more about rigid print materials for flatbed printing can give your business the flexibility to design and develop unique printed products. Eileen Fritsch rounds up some substrates on display at the ISA Sign Expo.

10 Things PSPs Should Consider Before Adopting Robotics: What You Need to Know to Begin the Journey

Why Highly Targeted Communications Make Digital Print Essential to Modern Marketing

Wide Format in 2026: How Technology Is Reshaping Competitive Advantage

Labels & Packaging in 2026: Turning Insight into Direction

Print, Digital, and Everything in Between

View Keypoint Intelligence Reports

Member Center
Renew membership, reset password, set email and notification preferences

Submit Your News

Sponsorship Programs

Media Planner

Syndication and News Licensing

Reprints

Terms

BECOME A MEMBER TO RECEIVE ACCESS TO EXCLUSIVE COMMENTARY AND ANALYSIS, INDUSTRY DATA, AND MARKET INTELLIGENCE IMPORTANT TO INDUSTRY EXECUTIVES.

Become a Member

About WhatTheyThink

WhatTheyThink is the global printing industry's go-to information source with both print and digital offerings, including WhatTheyThink.com, WhatTheyThink Email Newsletters, and the WhatTheyThink magazine. Our mission is to inform, educate, and inspire the industry. We provide cogent news and analysis about trends, technologies, operations, and events in all the markets that comprise today's printing and sign industries including commercial, in-plant, mailing, finishing, sign, display, textile, industrial, finishing, labels, packaging, marketing technology, software and workflow.