Printing Industry Commentary & Analysis

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Rudy Herrera

Rudy Herrera is responsible for Digital Décor Business Development within the Americas for the HP Graphics Solutions Business. Digital Décor is one of the largest and fastest growing large-format printing opportunities.

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As Interior Décor Experiences Record Growth, Smart PSPs Seize Opportunity

Published October 2, 2013

In recent years, we have seen explosive growth in the interior décor market with digital décor increasing at a rate of more than 20 percent year-over-year .

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Print, Digital, and Everything in Between

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About WhatTheyThink

WhatTheyThink is the global printing industry's go-to information source with both print and digital offerings, including WhatTheyThink.com, WhatTheyThink Email Newsletters, and the WhatTheyThink magazine. Our mission is to inform, educate, and inspire the industry. We provide cogent news and analysis about trends, technologies, operations, and events in all the markets that comprise today's printing and sign industries including commercial, in-plant, mailing, finishing, sign, display, textile, industrial, finishing, labels, packaging, marketing technology, software and workflow.