Retail’s Returns Conundrum and How Digital Textile Could Help
Retailers are seeing an unprecedented volume of returns, according to a recent eMarketer Retail story, and they are struggling with how to deal with this while still keeping margins at an acceptable level. Many are burdened with legacy supply chain issues that digital technology could mitigate. This post is a recap of some of the innovative approaches to digital textile and apparel manufacturing that are poised to revolutionize the world of textiles and apparel.
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Cary Sherburne is a well-known author, journalist and marketing consultant whose practice is focused on marketing communications strategies for the printing and publishing industries.
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