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This holiday season, savvy retailers are working to meet customers on the channels where they are shopping and buying, whether it’s in a physical store, online, or via social media. This article highlights how various retailers are driving sales and encouraging engagement with multi-channel integrated campaigns.
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About Barb Pellow
A digital printing and publishing pioneer, marketing expert and Group Director at InfoTrends, Barbara Pellow helps companies develop multi-media strategies that ride the information wave. Barb brings the knowledge and skills to help companies expand and grow business opportunity.
Please offer your feedback to Barb. She can be reached at [email protected].
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