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When you buy print software for your business, it needs to “fit” into the technology stack you already have. This means that it solves challenges you cannot solve with your existing software and it will fit with the other pieces of your technology.
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About Jennifer Matt
Jennifer Matt is the managing editor of WhatTheyThink’s Print Software section as well as President of Web2Print Experts, Inc. a technology-independent print software consulting firm helping printers with web-to-print and print MIS solutions.
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Discussion
By Terry Teal on Nov 22, 2017
Jennifer, I think that you are spot on with this article about new investments that need to play well in their current technology stack. We see that thi technology stack could include CRM, ERP (MIS), VDP technology, skills, etc. Thanks for sharing
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