Editions   North America | Europe | Magazine


Premium Commentary & Analysis

Revised Commerce Department Data Sends Forecasts in Opposite Directions: Will US Printing in 2020 be $90 Billion or $27 Billion?

Data for the end of 2012 and the beginning of 2013 were revised to a slight rise in shipments when the original data showed a steady and significant decline. That period of mild increase was followed by a period of decline that was smaller in magnitude than originally reported.


Our mission is to provide cogent commentary and analysis about trends, technologies, operations, and events in all the markets that comprise today’s printing industry. Support our mission and read articles like this with a Premium Membership.


About Dr. Joe Webb

Dr. Joe Webb is one of the graphic arts industry's best-known consultants, forecasters, and commentators. He is the director of WhatTheyThink's Economics and Research Center.


By John Zarwan on Jun 10, 2015

Simple answer is $90 billion nominal, $27 billion real ;-)


By Joe Webb on Jun 10, 2015

If that's the case, Dr. Z, then:

1) buy gold, the real stuff, don't fall for any any of that ETF nonsense
2) start building the bunker
3) stock up on dried food
4) build up a library of real books, you know, the paper kind

If they ever come out with freeze-dried water, get that too :)

I found a great place on line that sells tin foil hats.


By John Foley on Jun 11, 2015

Is there a Dr in the house?

Hi Joe!

Is there any place I can go look where the projections over the past years (maybe since you started reporting on this) to see the forecasts to where they actually landed? i.e Your projections, conservative, aggressive vs where the numbers ended up?





Join the discussion Sign In or Become a Member, doing so is simple and free