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Looking backwards won’t help you navigate the uncharted waters of the future. The print businesses of the future will adapt to remain relevant in a digital, online, and data-driven world.
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About Jennifer Matt
Jennifer Matt is the managing editor of WhatTheyThink’s Print Software section as well as President of Web2Print Experts, Inc. a technology-independent print software consulting firm helping printers with web-to-print and print MIS solutions.
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Discussion
By Carina Karlsson on May 19, 2015
Sometimes I think of this story when in periods the day-to-day job is overwhelming. It's a story before chain-saws and the digital era :). But the chain-saw it-self must be a result of someone how took a break thinking - there must be a better way...
"A woodcutter strained to saw down a tree. A young man who was watching asked
-What are you doing?
-Are you blind?” the woodcutter replied.
- I’m cutting down this tree.
The young man was said.
- You look exhausted! Take a break. Sharpen your saw.
The woodcutter explained to the young man that he had been sawing for hours and did not have time to take a break.
The young man pushed back…
- If you sharpen the saw, you would cut down the tree much faster.
The woodcutter said
- I don’t have time to sharpen the saw. Don’t you see I’m too busy?"