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Today’s print market is as competitive as ever and so it is essential that you understand how to use pricing to maximize your profits.
Tuesday, May 21, 2013
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Stay informed. Stay competitive. Stay ahead.Dave Erlandson is General Manager of Caslon & Co. (www.caslon.net ) a firm that specializes in helping companies take advantage of the new business opportunities enabled by digital printing. One of Caslon's primary activities is to serve as the North American Affiliate for PODi, the Digital Print Initiative (www.podi.org ). PODi is a leading industry association focused on developing the market for digital printing through market education and standards activities.
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Today’s print market is as competitive as ever and so it is essential that you understand how to use pricing to maximize your profits. Read More
On March 19th Océ (part of the Canon Group) hosted an International Inkjet Days event at its site in Poing Germany (just east of Munich). Océ invited a group of industry analysts to see the latest enhancements to its impressive inkjet product portfolio and it offered educational sessions on inkjet technology, document security and color perception. Read More
Recently I was in Las Vegas for PODi’s AppForum. Our team arrived on the weekend prior to the conference, which was at the Planet Hollywood. It was Sunday and time for lunch so five of us headed down to casino area where the restaurants are scattered about. Looking for a casual, inexpensive and quick lunch we settled on Burgr, a new restaurant owned by Gordon Ramsay, the chef from the TV show Hell’s Kitchen. Read More
