Editions   North America | Europe | Magazine

WhatTheyThink

Premium Commentary & Analysis

Personalized Packaging Brings Sweet Success

Irongate Digital of Derby, U.K. has used its Web-to-print and digital color printing expertise to develop personalized chocolate boxes to catapult its clients’ candy sales. Irongate leveraged its existing technologies to enhance the value of print for its customers. WhatTheyThink.com caught up with them and assembled some recommendations for print service providers that are hoping to expand their Web-to-print offerings into packaging applications.

PREMIUM CONTENT

Our mission is to provide cogent commentary and analysis about trends, technologies, operations, and events in all the markets that comprise today’s printing industry. Support our mission and read articles like this with a Premium Membership.

TO READ THE FULL ARTICLE

About Barb Pellow

A digital printing and publishing pioneer, marketing expert and Group Director at InfoTrends, Barbara Pellow helps companies develop multi-media strategies that ride the information wave. Barb brings the knowledge and skills to help companies expand and grow business opportunity.

Please offer your feedback to Barb. She can be reached at [email protected].

Discussion

Only verified members can comment.