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The Media Matrix: Rampant Opportunities for Printers, But Not Necessarily for Print

The matrix, not of the movie kind, puts it all together. The New Printer has New Opportunities, but requires the insights of the entrepreneur to dive into this confusing, changing, and ultimately rewarding marketplace.

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About Dr. Joe Webb

Dr. Joe Webb is one of the graphic arts industry's best-known consultants, forecasters, and commentators. He is the director of WhatTheyThink's Economics and Research Center.