Batter up! Enfocus is back and ready to knock it out of the park at PRINTING United in Las Vegas, Booth C113. This year, Enfocus is bringing the heat with its “Field of Automation,” where visitors can slide into a winning lineup featuring its powerhouse software solutions—Switch, PitStop, Griffin, Phoenix, and Review.
The core message: “If you build it, they will come.” In other words, if you build a smart automated workflow for your prepress setup – and a reputation for repeatable, consistent, and rapid results – the customers will come running! Just like in baseball, it’s all about having the right players in the right role, and Enfocus has the heavy hitters to help printers hit a grand slam in their business.
It also means that, as ever, Enfocus’ video production team have been hard at work crafting one of their much-loved 80s movie parodies. After previously reimagining classics like Die Hard and Back to the Future, this year’s must-watch promotional video puts a print industry spin on the Kevin Costner classic Field of Dreams. If watching this 80-second clip doesn’t get you fired up to head to Vegas and discover why Enfocus is the MVP of print industry software, then nothing will.
Play ball!
Enfocus isn’t just offering a sprinkle of Hollywood razzle-dazzle at their booth. Right off the bat, once visitors arrive at Booth C113, situated in the Central Hall, they will get to experience how Enfocus’ automation software can step up the user experience.
Following the launch of several new apps on the Enfocus Appstore, Enfocus software can now seamlessly integrate with platforms from brands including Canon, XMPie, Xeikon, Infigo, Kongsberg Precision Cutting Systems, and Cutworx. This All-Star team-up will combine to create a single special workflow that will be put to the test in three interactive demonstrations that combine the major league power of Enfocus automation with a little left-field fun.
Attendees can experience a taste of what it’s like to be a baseball superstar by turning a photo of themselves into a one-of-a-kind baseball card thanks to technology provided by Enfocus, Canon, XMPie, and Cutworx. The most expensive baseball card of all time – a Mickey Mantle card from 1952 – sold for over $12.5m, but fortunately, Enfocus will be giving these cards away for free after producing them live on the booth.
Alternatively, attendees can also choose to capture themselves in a fridge magnet, combining tools from Enfocus, Infigo Software, EFI, and Elitron, with the final product available at the Elitron booth.
Finally, it wouldn’t be an Enfocus event without the presence of the much-loved ‘mini-mes’ – foamboard standees of visitors that are printed and cut live on the show floor thanks to Enfocus automation working alongside technology from Fujifilm and Kongsberg Precision Cutting Systems.
While they all make for fun keepsakes, all of the above demonstrates the agility and flexibility of Enfocus automation software. No matter what system it integrates with, Enfocus software just keeps batting 1000.
Pre-game buildup
Whether a rookie or a seasoned pro, PRINTING United visitors will see how Enfocus can take companies to the big leagues. With Enfocus tools, printers can have workflows that knock it out of the park and have clients lining up to come home to them.
“In today’s print industry, it can be hard to cover all your bases,” said Piet De Pauw, Head of Marketing at Enfocus. “It’s easy to miss the occasional customer curveball like missing eyelet holes or an incorrect bleed. Automation is the only way you can ensure every print job is a home run, and we’ll have our bases loaded on the booth to make sure visitors get to experience the benefits of our suite of automation tools for themselves.
“We’ll be bringing a range of tools to the show, so whether you work in commercial print or wide format, we’ll have something to help you increase your business batting average.”
Visitors to the Enfocus booth will have the opportunity to experience the power of the company's software in action, witnessing firsthand how it can automate workflows faster than a stolen base.
The interactive baseball card creation serves as proof that Enfocus automation is a home run, and the company invites attendees to explore its all-star lineup and learn how Enfocus tools can make them the MVP of their industry.
By visiting Enfocus at PRINTING United in Las Vegas, Booth C113, print professionals can avoid the risk of striking out on tricky jobs because with Enfocus on your side, you can always count on a win.
That’s the ball game!
To learn more about the Enfocus full range of integrated workflow automation solutions, visit www.enfocus.com.
Watch the full Enfocus Field of Automation video here: https://youtu.be/ff0qvQh-nFc
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