To lead an organization and get people to do what the organization needs done, the leader needs a deep knowledge of herself as, many times, your success as a leader pivots around your ability to manage yourself and your reactions to changes in circumstances. From many perspectives, this is the defining characteristic of the best-in-class leader.
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Wayne Lynn is an advocate of the adage that "you can't manage what you can't measure". Combining his considerable strengths in leadership, economics, and strategy with broad experience in both public and private companies, he brings focus and discipline to the task of creating and sustaining success in today's chaotic environment.
Wayne has managed businesses ranging in size from $5 million to $500million in annual sales. He has guided those organizations through a number of diverse market sectors including magazines, catalogs, inserts, direct mail, and general commercial printing.
A student as well as a practitioner of the fine art of business, Wayne's latest focus is on helping business leaders make their companies more viable economically, more relevant in the market place, more adaptive to constant change, and more durable in the long haul. It's about people, what they know, and how well they execute on what they know.
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