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Cashing In On the Cannabis Craze: The Cannabis Market Landscape

Legalized cannabis has budded into a formidable industry, growing into a bigger market each year. In 2021, it was valued at nearly $11 billion, with CAGR projections of nearly 15% through 2030. The cannabis packaging market alone was worth half a billion USD in 2021 and is expected to reach over $1.6 billion by 2024. Contributor Joanne Gore surveys the current but ever-changing cannabis packaging landscape.

Monday, November 07, 2022

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About Joanne Gore

Joanne Gore is founder of Joanne Gore Communications. She has spent the last three decades helping companies maximize their marketing and communications efforts. Contact Joanne at [email protected]

Recent Articles from Joanne Gore

The Label and Packaging Industry in 2024: Trends Shaping the Future

The Label and Packaging Industry in 2024: Trends Shaping the Future

From digital innovations to eco-friendly solutions, several key trends are reshaping how businesses approach their packaging strategies. Joanne Gore enumerates them. Read More

TECHNOLOGY OUTLOOK: NEW & EMERGING TECHNOLOGIES­—Embracing Change: 10 Technologies Transforming the Print Industry

From digital manufacturing to automated workflows to robots on the shop floor, the last decade has witnessed a seismic shift in the print industry. Meanwhile, the introduction of AI solutions has captured the attention of millions of users. As a result, these technological revolutions have left many print service providers at a crossroads: adapt and thrive or resist and risk obsolescence. Joanne Gore explores the 10 technologies that have reshaped the industry, their impact, adoption patterns, challenges faced by printers, and practical tips to overcome the fear of new tech. Read More

How to Conquer Trade Show Season

Some folks have not gotten their trade show mojo back after the pandemic lockdown year, but after drupa, trade show season kicks off in earnest. Joanne Gore explains how to get your event groove back on and “survive” trade show season.  Read More

The Rise of AI in Marketing

Contributor Joanne Gore looks at the wide variety of uses for AI for marketers, and how AI can be integrated with traditional marketing channels. Read More

Enhancing Customer Engagement: From CCM to Mainstream Direct Mail  

The lines between production print and customer communications are becoming increasingly blurred. Joanne Gore looks at how customer communication is now about crafting a holistic customer journey experience. Read More