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There is a growing increase in orders for short-run on-demand packaging to satisfy shifting consumer purchasing requirements and operate at the “speed of retail.” However, while there are opportunities, there are many complexities not seen in commercial print that require a level of expertise not necessarily found in the producers’ kitchen, basement, or garage.
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About David Zwang
David Zwang travels around the globe helping companies increase their productivity, margins and market reach. He specializes in production optimization, strategic business planning, market analysis, and related services to companies in the vertical media communications market. Clients have included printers, manufacturers, retailers, publishers, premedia and US Government agencies. He can be reached at [email protected].
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