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In this space, we have written a great deal about how the digital transformation is proceeding in the world of textiles and apparel. Mostly we have looked at supply chain, including the digital technologies that make reshoring more viable and production of textiles and apparel more sustainable. In this article, we take a look at how the fashion industry is jumping on the NFT bandwagon, generating an amazing amount of revenue, and, they hope, more customer loyalty.
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About Cary Sherburne
Cary Sherburne is a well-known author, journalist and marketing consultant whose practice is focused on marketing communications strategies for the printing and publishing industries.
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