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Our industry has been transformed by digital technology. On a larger scale, so has our society and the economy that underpins it. It is ironic that changes of such magnitude have us standing on the doorstep of a talent shortage that has no easy answers. In the midst of so much positive change, our leaders have not, to date, created the skills and talent needed to handle the shifting needs of an emerging new economic order. In this article, Wayne Lynn explains our dilemma and kicks off an appeal to industry leaders to adopt a growth mindset, think outside the box, and look to the long term.
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About Wayne Lynn
Wayne Lynn is an advocate of the adage that "you can't manage what you can't measure". Combining his considerable strengths in leadership, economics, and strategy with broad experience in both public and private companies, he brings focus and discipline to the task of creating and sustaining success in today's chaotic environment.
Wayne has managed businesses ranging in size from $5 million to $500million in annual sales. He has guided those organizations through a number of diverse market sectors including magazines, catalogs, inserts, direct mail, and general commercial printing.
A student as well as a practitioner of the fine art of business, Wayne's latest focus is on helping business leaders make their companies more viable economically, more relevant in the market place, more adaptive to constant change, and more durable in the long haul. It's about people, what they know, and how well they execute on what they know.
Wayne can be reached at 704-516-7787 or at [email protected].
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