Automation is about finding recurring patterns and then taking them out of the hands of humans and into the realm of software so that repetitive tasks can be done programmatically—and “programmatically” automating anything in your business will inevitably involve your Print MIS.
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Jennifer Matt is the managing editor of WhatTheyThink’s Print Software section as well as President of Web2Print Experts, Inc. a technology-independent print software consulting firm helping printers with web-to-print and print MIS solutions.
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