Is There a First-Mover Advantage for Inkjet? Five Inkjet Early Adopters Share Their Experiences
Why would a printing business want to be an early adopter and take a risk on unproven technology? Inkjet Insight’s Elizabeth Gooding spoke with five technology leaders using inkjet in quality-sensitive operations about their experiences as pre-release adopters of production inkjet presses.
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Elizabeth is an industry consultant and professional problem solver. Elizabeth serves on the advisory board for the Inkjet Summit. Is the co-author of The Designer's Guide to Inkjet (now in its 2nd edition) and co-founded Inkjet Insight, the leading, unbiased source for production inkjet education, specifications and tools.
WhatTheyThink is the global printing industry's leading independent media organization with both print and digital offerings, including WhatTheyThink.com, PrintingNews.com and WhatTheyThink magazine versioned with a Printing News and Wide-Format & Signage edition. Our mission is to provide cogent news and analysis about trends, technologies, operations, and events in all the markets that comprise today’s printing and sign industries including commercial, in-plant, mailing, finishing, sign, display, textile, industrial, finishing, labels, packaging, marketing technology, software and workflow.