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Customization in the Manufacturing Sector and a New Definition for Fast Fashion

What’s driving customization in the textile manufacturing sector, and why do we need to redefine fast fashion production? These questions are answered by textiles expert and WhatTheyThink contributor Debbie McKeegan, who offers a look at Fashion Enter, an ethical, sustainable business that manufactures sewn products and which has embraced digitization and continue to invest in the future.

Thursday, September 03, 2020

Image courtesy of Texintel

What’s driving customization in the manufacturing sector and why do we now need to redefine “fast-fashion” production? As consumers and industry practitioners, we are impacted by technology personally every minute of every day. With these seemingly endless electronic offerings, we have all become accustomed to having what we want, when we want it, and with ever-increasing expectations. We demand simplicity of execution, speed alongside service, smart software, smart processes, and the precious gift of time to do more.

Technology has accelerated the pace of life and the speed of sale. As digital technologies develop within the supply chain, actions are automated, skills are digitized, and intelligent algorithms predict our next move.


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About Debbie McKeegan

Debbie McKeegan is the CEO of TexIntel. As a multi-disciplinary creative and renowned digital print pioneer, she holds over 25 years’ experience within the Textile manufacturing industry. An award winning Textile designer, and lifetime manufacturer of printed products for Fashion and Interiors, she has a unique insight that combines creativity with a deep knowledge of traditional manufacturing process and the essential application of disruptive digital technologies.

TexIntel is an Expert Resource that provides independent, authoritative, realtime advice to some of the most innovative creatives and emerging companies in the Home Decor, Fashion, Manufacturing, Digital Print, and Textile Technology Industries. https://www.texintel.com

Recent Articles from Debbie McKeegan

CASE STUDY: How Marimekko Turned Bold Prints Into a Global Blueprint—From the Banks of the Seine to the Markets of Asia-Pacific

CASE STUDY: How Marimekko Turned Bold Prints Into a Global Blueprint—From the Banks of the Seine to the Markets of Asia-Pacific

How does a fashion brand founded in 1951 leverage its legacy  as a springboard for growth, innovation, and responsible production, without ever diluting what makes it? This great story, compliments of textiles expert and WhatTheyThink contributor Debbie McKeegan, is worth a read! Read More

INDUSTRY INSIGHT: Synthetic or Human? Why Rethinking Your Marketing Strategy is Essential in the Age of AI

INDUSTRY INSIGHT: Synthetic or Human? Why Rethinking Your Marketing Strategy is Essential in the Age of AI

According to textiles expert and WhatTheyThink contributor Debbie McKeegan, we are currently witnessing the single greatest shift in information retrieval since the invention of the search engine. The internet, once a library of blue links, is rapidly transforming into an oracle of direct answers. The challenge now is not how to use AI to do more—but to use AI to matter more. Read More

Interior Insights: Is your Interior Toxic? Game-Changing Materials Reshaping Interior Design’s Future

Interior Insights: Is your Interior Toxic? Game-Changing Materials Reshaping Interior Design’s Future

Have you ever wondered if your interior is toxic? The industry is known for its use of toxic chemicals, unfortunately. Perhaps there's a way to create healthier homes while eliminating toxic chemicals from interior design. This article, provided compliments of Texintel CEO Debbie McKeegan tackles that possibility. Read More

Resilience Redefined: Preparing Supply Chains for an Uncertain Future with The Fashion Network

Resilience Redefined: Preparing Supply Chains for an Uncertain Future with The Fashion Network

In a recent masterclass hosted by The Fashion Network, leading experts discussed the critical changes required in fashion-related supply chains, noting that in a post-pandemic world, it’s no longer a question of if your supply chain will face disruption, but when, Provided compliments of Debbie McKeegan, CEO of Texintel, the discussion provides actionable strategies to future proof operations. Read More

INDUSTRY INSIGHT: Innovating Sustainability and the Future of Bio Materials with David Williamson of Modern Meadow

INDUSTRY INSIGHT: Innovating Sustainability and the Future of Bio Materials with David Williamson of Modern Meadow

David Williamson of Modern Meadow provides insight on an important topic in this article, provided compliments of Debbie McKeegan, CEO of Texintel. While the textile and apparel industry has traditionally had a heavy reliance on traditional materials like polyester and cotton, these fibers come with a significant environmental cost. He discusses how bio-based fibers could mitigate these problems. Read More