WhatTheyThink

Video

Interviews with Industry Executives, Commentary & Analysis from WhatTheyThink Contributors and other video features.

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Co-Branding with FASTSIGNS to Expand Business Opportunities

Mike Richardson, a FASTSIGNS franchisee from Bloomington, Ind., owns and operates Midwest Color Printing. Five years ago, after seeing increased demand for wide-format and signage work, joined the FASTSIGNS family, and today the two companies are co-branded, which has enabled him to greatly expand his business. Watch Video

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Smooth Operators

Frank opines about printing press operators. The number of legacy presses has created a need for operators because they are all somewhat different and at any rate schools don't graduate operators of specific machines. Recognizing this problem, the state of Minnesota has created a grant program to help train press operators. Watch Video

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Bookmasters Utilizes Both Offset and Digital for Book Manufacturing

Brad Sharp, Director of Manufacturing for Ashland, Ohio's Bookmasters, talks about offset and digital on-demand book manufacturing. The past 10 years has seen an increase in demand for short-run and book-of-one book printing, which has driven growth in the company's digital printing capabilities. Watch Video

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NPOA Grows with its Members

Scott Capel, President of Sorrento Mesa Printing and one of the founders of the National Print Owners Association (NPOA), talks about the evolution of the association and his company. Watch Video

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Improving Competitiveness by Being Part of FASTSIGNS

Rod Thompson, a brand new FASTSIGNS franchisee based in Orlando, Fla., had a long background in digital printing, and felt that signage was the next step for his business. Becoming part of the FASTSIGNS family helped him immediately become competitive. Thompson talks with Kelley Holmes about his journey. Watch Video

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The WhatTheyThink Blooper Reel

It's April 1, and that can only mean one thing: the annual WhatTheyThink video blooper reel! Watch Video

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Otava Book Printing Invests in New Technology

Marko Silventoinen, Managing Director of Otava Book Printing in Finland, talks about the company's transition to digital and on-demand printing. Watch Video

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Frank On How to Get Rich Selling Printing

Frank found an archive of books on sales and marketing at CalPoly. He is surprised by how many there are and enumerates a few titles. He especially likes “How to Grow Rich Selling Printing.” Watch Video

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Ipskamp Printing B.V. Transitions to Digital

Bob Olde Hampsink, Director of Ipskamp Printing B.V., a book manufacturer in the Netherlands, talks about how the company has adapted over the years and switched to digital production as customers transition to smaller-quantity printing. Watch Video

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FASTSIGNS Dayton, Ohio: Never the Same Day Twice

Dayton, Ohio's Larry Miller converted his Ham Signs vehicle lettering and sign shop to a FASTSIGNS franchise in 2013. He talks with Kelley Holmes about his nearly three decades in the industry, the fun of running a FASTSIGNS franchise, and how they never have the same day twice. Watch Video

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Inkjet Closes the Gap with Offset

Martin Bailey, CTO of Global Graphics Software, discusses how far inkjet has come in catching up with offset production quality—and how much it still must improve. Watch Video

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Alaska's Interior Graphics and Printing Has Come a Long Way

Michelle Maynor, "Print-cess" at Interior Graphics and Printing in Fairbanks, Alaska, talks with Richard Romano at the NPOA Conference about the company's 70+-year history and how it has grown from business printing to adding wide-format and promotional graphics. Watch Video

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Frank Takes the Cake

Frank talks sweetly about custom-printed cookies, cakes, and other comestibles and how this could tie into personalized packaging. Inkjet-printed icing and edible material can create type and photographic imagery for many delicacies. Watch Video

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Sarah Barr Offers Advice to New Print Owners

Sarah Barr, Owner of Konhaus Print and Marketing, talks with Richard Romano at the National Print Owners Association (NPOA) Conference about navigating the world of print as a new owner, and how her company can help customers with marketing. Watch Video

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Gaby Mullinax: From Film to FASTSIGNS

After nearly 20 years running a retail photo boutique, and as the transition to digital photography and the electronic/social distribution of images was taking place, Gaby Mullinax saw new opportunities in signage and purchased a FASTSIGNS franchise. She talks to Kelley Holmes about her journey. Watch Video

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Xerox Updates Inkjet Lines; Offers Complete Workflow Solutions

Paul Morgavi, CTO of Ink Jet and Novel Printing for Xerox, discusses updates to the Trivor and Rialto lines of production inkjet presses, including increased productivity and enhanced image quality. Xerox provides an end-to-end solutions for customers through extended software, workflow, and printing system integration. Watch Video

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Charlene Sims Brings a Wealth of Experience to the NPOA Board

Charlene Sims, President of The Master's Press and new National Print Owners Association (NPOA) board member, talks about her 43-year print journey and her plans for leasing the NPOA into the future. Watch Video

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Matthew Romero Expands His Print Business with FASTSIGNS

Matthew Romero, a FASTSIGNS franchisee, has been in the printing industry his entire life. He opened a sign shop in 2015 and greatly expanded what he could offer by being part of the FASTSIGNS network. He also talks about a mural project he recently completed for a local high school. Watch Video

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Frank's Book Tour

Frank takes us on a video tour of one of the CalPoly archives of bound volumes of printing magazines. Very few of these publications have been digitized and historians will have to dig through these printed volumes to find pertinent information. Watch Video

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HP's Service Edge Helps the Customer

Pat McGrew, Inkjet Evangelist, talks with Sylvain Faligand of HP about the company's Service Edge platform. HP's Service Edge leverages the best of HP's prices and tools to help the customer grow, be efficient, be autonomous, and meet their business objectives. Watch Video