Editions   North America | Europe | Magazine

WhatTheyThink

Video

Interviews with Industry Executives, Commentary & Analysis from WhatTheyThink Contributors and other video features.

TODO
Focus on Innovation: How HP Engineers, Chemists, and Architects Create

That’s why they’re committed—in every department from engineering to chemistry—to ensure that their solutions grow with their customers over time. So how does HP do it? Watch Video

TODO
Color Calibration on the HP Indigo 100K Digital Press

Basil Verdene, Color Group Manager for HP Indigo, talks about the advanced color management capabilities of the HP Indigo 100K Digital Press, including its ability to manage color while printing. Learn more about color management on the HP Indigo 100K in this video sponsored by HP Indigo. Watch Video

TODO
Warren Werbitt Goes Printer to Printer with Heeter Printing’s Amanda Bronowski

This week, Warren talks with Amanda Bronowski, sales executive at Heeter Printing. Amanda had spent most of her career on the print operations side of the business, and had only switched to the sales side a year before COVID hit. Wanting to improve her sales performance, and having time on her hands during the pandemic, she developed a direct mail promotion and marketing strategy on LinkedIn, with great success. Watch Video

TODO
Kodak’s Jim Continenza Wins a Maverick Award

David Zwang talks to Jim Continenza, Chairman and CEO of Eastman Kodak, about he and his team winning a Maverick Award for Business Achievement, and how Kodak remains on schedule with its five-year plan that had been developed several years ago. Watch Video

TODO
Fiber is the New Computing Platform

We spoke with Sasha Stolyarov, CEO of AFFOA, about a year ago on the subject of fiber-based computing. Now, a year later, he has plenty of updates to share in this informative video interview. The future of fiber-based computing is here, and will only grow in functionality as AFFOA and others advance this exciting field for the textiles industry. Watch Video

TODO
Frank’s Tale of Two Books

Frank shows us two beautiful case-bound books. Both are histories of the Weyerhaeuser Paper Company produced in 1999. One was printed with offset lithography and the other with Xeikon toner-based printing at RIT using the same PDF file—and if not for a production note on the cover of the digital version, you’d never know it wasn’t offset. In the decade that followed Weyerhaeuser got out of the paper business and Xeikon flourished in digital printing. Watch Video

TODO
Ricoh’s New President and CEO Carsten Bruhn on Doing Business Post-COVID

David Zwang talks with Carsten Bruhn, newly appointed President and CEO of Ricoh North America. Bruhn has been with Ricoh for more than 30 years, and he talks about his journey in the industry and in Ricoh, as well as how he sees Ricoh doing business as we emerge from the pandemic. Watch Video

TODO
A Tour of the HP Indigo B2 Development Lab

Itamar Malka, R&D Product Development Lab Manager at HP Indigo, takes us on a short tour of the HP Indigo B2 development lab, where HP tests new features and capabilities on machines like the HP Indigo 100K, 15K, and 12000—as well as systems still in development. Learn more about the lab in this video sponsored by HP Indigo. Watch Video

TODO
Warren Werbitt Goes Printer to Printer with Mike Philie

This week, Warren talks to Mike Philie of the Philie Group, which works with owners, CEO, and leadership teams (i.e., the Warrens of the world) at privately held printing companies to help them grow their businesses and get to where they want to go. Watch Video

TODO
The Nicole Saunders Story: A Passion for Graphic Arts

Recent RIT graduate Nicole Saunders has joined commercial printer Kirkwood and is currently working her way through various departments in the company under the mentorship of its managers. The goal is to determine where she feels she can deliver the most value and where her true passions lie. This is a great story that can encourage others to pursue a career in graphic communications. Watch Video

TODO
Yes, We Have No Bodoni

Frank takes us on a quick tour of the only type specimen book done by type designer Giambatista Bodoni in his lifetime. Dedicated to Napoleon, it presents the “Our Father” prayer in 97 languages. The 1806 folio-sized book is now in the Romano Library at the Museum of Printing, as are the research materials that Valerie Lester drew upon for her definitive biography of Bodoni. Watch Video

TODO
Enhanced Productivity Mode (EPM) with HP Indigo Explained

Alon Gazit, VP of R&D at HP Indigo, brings us to the HP Indigo 100K lab to talk about the benefits of using just three colors vs. CMYK when using Enhanced Productivity Mode (EPM) on the HP Indigo 100K Digital Press. EPM can increase productivity by 33% vs. printing in CMYK. Learn more about this approach in this video sponsored by HP Indigo. Watch Video

TODO
Warren Werbitt Goes Printer to Printer with Howard Owen

This week, Warren talks to Howard Owen, Owner of Stafford, Va.’s Stafford Printing. Owen has a journalism background, and had owned a newspaper for a brief period after he graduated college. He started Stafford Press in 1987 with an A.B.Dick offset duplicator. Today, the company runs several HP Indigo presses and offers in-house binding, finishing, die-cutting, and mailing. Watch Video

TODO
New Entrants Bring New Ideas to On-Demand Manufacturing in Textiles

In this video, Marleen Vogelaar, who has a background in 2D and 3D printing, explains why she decided to enter the apparel industry with her company Ziel, and what the objectives and future plans of the company are, including stimulating on-demand manufacturing of apparel, and developing a software infrastructure that makes the process easier for manufacturers. Watch Video

TODO
Frank Is on a Scroll

Frank pontificates about how we will see and interact with information as we move into the future. He goes from ancient scrolls, to the book, to the screen. How will information be presented in the future—and is there a future for text in the electronic age?  Watch Video

TODO
Warren Werbitt Goes Printer to Printer with HBP’s Ilene Lerner

This week, Warren talks to Ilene Lerner VP, Business Development and Marketing for HBP. HBP offers everything from creative services and design, to print services, to fulfillment and distribution. Rather than sell print, HBP is looking to provide solutions and work as a partner for their clients. Watch Video

TODO
Golan Landsberg on the New HP Indigo LEPX Architecture

Golan Landsberg, R&D Director, Future Products Platform at HP Indigo, provides a technical overview of the new HP Indigo LEPX architecture and "why it's possible to print faster with Indigo's LEPX technology" in this tech talk video sponsored by HP. Watch Video

TODO
Robert Stabler Talks about the Koenig & Bauer Durst Joint Venture and the New Products It Has Spawned

Back in 2019, Durst and Koenig & Bauer announced a joint venture to develop digital printing capabilities for the corrugated and folding carton markets. Fast forward two years, and the vision has become reality. Hear what Managing Director Robert Stabler has to say about the experience. Watch Video

TODO
Frank on Display

Frank opines about museums that once had printing exhibitions and those that have them now, and it's a sad fact that major museums around the world no longer have printing on display. There are now specialized museums that emphasize printing—but they all have the same problems with space and public interest. Watch Video

TODO
Differentiate With Direct Mail - Appealing to all the Senses

Thriving in the print industry isn’t just about what you can do, but how you can do it even better. Delivering high-quality prints is a start, but standing out requires going the extra mile. And that means kicking creativity up a notch with enhanced, high-value direct mailers that appeal to consumers on a multi-sensory level. In fact, stimulating consumer senses has been proven to increase response rates, brand awareness and emotional bonds to products Watch Video