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HP Showcases Digital Packaging Innovation at PACK EXPO 2018

Press release from the issuing company

Palo Alto, Calif. – HP Inc. will present at PACK EXPO 2018 innovations and tools in its diverse packaging portfolio enabling converters and brands to grow and differentiate in the industry with the full benefits offered by HP digital printing, including reinventing consumer engagement, speed to market, lower costs, and security solutions.

Visitors to HP (Booth #3847 ) at PACK EXPO, in Chicago from October 14 to 17, will experience applications from the entire HP portfolio for printing flexible packaging, corrugated boxes, folding cartons, shrink sleeves, labels, product identification, and specialty packaging. The showcase includes customer samples from converters around the world that are transforming and growing business with HP digital printing.

Learn how HP is revolutionizing printing technology
An immersive experience, Brandland features outstanding examples of worldwide brand innovation in labels and packaging. Learn why brands from every industry around the world choose HP Indigo labels and packaging technology to deliver powerful brand packaging campaigns.

HP experts will present the technology behind these applications setting the benchmark for innovation in the industry, including on the HP Indigo 20000 Digital Press for flexible packaging, HP Indigo 30000 Digital Press for folding cartons, HP Indigo 6900 Digital Press with the HP Indigo GEM and the HP Indigo 8000 Digital Press for innovative labels, and the HP PageWide C500 and HP PageWide T1190 corrugated presses.

New tools unleashing the power of HP digital printing

HP SmartStream Collage, a new tool to unleash the power of HP Indigo digital printing, is making its Pack Expo debut. Following the huge success of HP SmartStream Mosaic, HP Collage is a new twist in automated, unique variable design for HP Indigo printing. HP SmartStream Collage offers unique designs by manipulating elements randomly for unlimited brand impact using logos and symbols, creating an experience never seen before in packaging.

Security and brand protection printing solutions
In this area, visitors will see the most advanced and leading-edge security and brand protection solutions including new and exclusive covert serialization with HP Indigo ElectroInks Invisible Yellow and Blue, IR green and taggants, unique layered brand protection with micro-text, and anti-counterfeiting marks. Visitors can also learn about HP Link technology, providing brands the ability to track and trace their products.

New workflow solutions

At PACK EXPO, HP is showcasing additional applications to automate production and maximize business opportunities from HP PrintOS, the unique cloud-based workflow and automation solution, including:

· PrintOS Site Flow for Labels and Packaging, an end-to-end production management solution for high volumes of orders, enables customers to profitably produce hundreds and thousands of short-run jobs per day by simplifying and automating order submission, pre-press, shop-floor management, order dispatch and shipping.

· PrintOS OEE utilizes the industry standard OEE (Overall Equipment Effectiveness) methodology to increase press productivity by up to 20% by highlighting the operational opportunities around the performance, availability and print quality of the HP Indigo press.

· PrintOS Box EPM Preflight: PDF files submitted to PrintOS Box are automatically scanned for compatibility to print with HP Indigo’s ink and cost-saving Enhanced Productivity Mode.

· PrintOS Marketplace offers a variety of cloud-based print production tools from HP and partners, integrated within the HP PrintOS platform. Printers can access this online community platform to access free software trials, share knowledge, identify opportunities for growth and differentiation and to automate production processes.

HP SPS driving innovation and opportunity for OEM systems

HP Specialty Printing Systems (SPS) will hold a number of demos for its OEM products, driving innovation for labeling and packaging applications for a wide range of vertical markets, including product identification on primary, secondary packaging, and on-demand specialty packaging.

HP 22mm Printhead

HP SPS is showing the new 22mm wide-swath printhead for high-speed, high-resolution marking needs, including 1D and 2D bar codes, enabling brands to benefit from advanced product identification, anti-counterfeiting, and track and trace. Using HP Thermal Inkjet Technology, the new HP 22mm Printhead can be easily integrated into OEM printing systems and configured to specific applications. It will be commercially available in the first half of 2019.

Code Tech

HP OEM Partner, Code Tech, will be disrupting the industry with groundbreaking marking and coding product announcements and demos powered by HP TIJ Technology. It will showcase its exclusive IP65-rated printer, as well as unveiling new printers and technology to add to the cost-effective lineup of Markoprint Premium Partner offerings.

ID Technology

HP OEM Partner, ID Technology, will display its newly released ClearMarkTM Thermal Inkjet printer in the HP booth”. ClearMarkTM uses the latest in HP Thermal Inkjet technology and an all new large and easy to use interface.

Experience it all at the HP Booth (#3847) at PACK EXPO.


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