Seasoned sales professional will represent the complete line of Rapida sheetfed presses 

KBA North America has tapped Andrew Henkel as its new mid-Atlantic regional sales manager for sheetfed products. Henkel, a seasoned sales professional, will be serving the Pennsylvania, Delaware, Washington DC, Virginia, and West Virginia territories.

With more than 25 years of demonstrated success garnering new printing and packaging business throughout the mid-Atlantic region as well as closing sales on high value-added capital printing equipment, Henkel comes to KBA from one of the world’s leading manufacturers of print finishing products, where he served as its technical sales representative for the printing and packaging industries representing and providing technical support for its line of UV and aqueous coatings. Throughout his career he has worked in various roles in the printing and packaging industries rising through the ranks and managing ever-increasing product lines. His background includes extensive experience in leading and building strong relationships to ensure that a company delivers world-class customer-focused performance. Henkel holds a Bachelor of Arts degree in marketing from Lynchburg College in Lynchburg, Virginia.

“We welcome Andrew to the KBA family,” says Alex Stepanian, KBA regional sales director. “With an impressive sales background, Andrew has demonstrated that he can exceed company goals and successfully prospect for new business, build existing client relationships, and act as a KBA representative with a thorough customer-centric approach. With his wide range of experience and contacts throughout the industry, we are looking forward to a productive partnership as he develops new business in this area of the country.”