GMC Software Technology, a leader in customer communications and output management solutions, today announced that Santander Consumer Bank Poland has selected GMC Inspire for Comprehensive Document Management Outsourcing. The bank will be using GMC’s customer communication management (CCM) platform, GMC Inspire, for end-to-end document management and the processes involved in document composition.
Santander Consumer Bank in Wroclaw is one of the leaders in the consumer finance market in Poland. It offers customers a wide range of products including new and used car loans, cash loans, credit cards, durables and deposits. Products are distributed throughout a network of 240 branches, 19,000 shops and 1,200 new and used car dealers. Santander Consumer Bank is a part of Santander Consumer Finance, the consumer finance division of Banco Santander.
“Santander Consumer Bank is one of the leaders in one-to-one communication in Poland and we regard GMC Inspire to be the strongest CCM solution available in the market,” said Rafal Szmuc, COO at Santander Consumer Bank. “As we deepen our cooperation, we will achieve the best from technology, combined with advanced industry know-how on areas such as multichannel communications and personalized microsites for our customers. We are confident that we will increase response rates with GMC Inspire as well as build customer loyalty with high-end level personalization.”
Santander Consumer Bank has been a GMC customer for many years. The bank expects a strong return on the newly established outsourcing of the entire business process, both in terms of document management as well as the quality of customer communication. The cooperation with GMC includes the management of the entire document composition process, handling diverse data streams and data processing across the mandated external printing services.
“Our strong cooperation with Santander demonstrates a largely advanced level of know-how for GMC, as we now have on board a new team of specialized consultants for this particular type of business process outsourcing,” said Bohumil Farsky, Regional CE/EE Manager of GMC Software Technology. “We are pleased to be working with Santander and look forward to continually strengthening our relationship.”