Oct. 17, 2003: The second in a series of workshops on short-run color printing held collaboratively by PICA (The Printing Industry of the Carolinas, Inc.) and KBA North America has ended successfully. The two half-day seminars, entitled Short Run Color Printing-The Trends to Higher Margins, were held Oct. 15 and 16 in Greenville-Spartanburg and Columbia, South Carolina. A third workshop is planned for the Tennessee region in the near future with further workshops to be held again in North and South Carolina next year.
KBA employees Sam Creel (Regional Sales Manager), Evan Heise (Karat Product Manager & Sales Representative) and Thomas Goecke (Marketing) presented recent developments in the field of digital printing during the three hours of lectures and discussions, which were well-attended by PICA members.
The presentations covered topics such as a comparison of digital printing / digital offset, a technical overview of toner-based printing systems and digital sheetfed offset presses, as well as economic reports. In-depth discussions about toner-based and digital sheetfed printers were lively and interesting. The discussions showed printers how the technology can work together and help them in these difficult times find new markets. A large number of print samples were also examined in order to better compare the individual printing systems.
The presentations also included thorough technical discussions and an exchange of experiences among the participants and the KBA employees. These discussions were particularly interesting for printers who are contemplating the purchase or installation of a short-run color printer.
KBA North America is a leading supplier of sheetfed offset and digital presses located in Williston, Vt. It is a member of the KBA Group, a leader in the manufacture of sheetfed, web-fed, and digital presses worldwide. For further information, please visit www.karatpress.com.
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