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Kodak shares views on publishing trends at 2011 Digital Book Printing Forum

Press release from the issuing company

Rochester, N.Y. - Leaders in digital book publishing are in New York at the InterQuest2011 Digital Book Printing Forum to discuss the latest trends and opportunities in an industry beset with change during the past few years. At the event, Kodak's Eric Owen is speaking about the role Kodak is playing with its customers by providing effective counsel and comprehensive solutions.

"The publishing industry is in a dynamic period and Kodak is helping customers profit from developing trends like short-runs, automation and self publishing," said Eric Owen, Vice President, Sales and Business Development, Kodak Digital Printing Solutions group.  "Kodak is well positioned to help guide printers and publishers with a blend of offset and digital technologies and comprehensive workflow offerings."

Kodak is a leader in digital book publishing, bringing many innovative solutions to market in recent years. Book printers and publishers constantly seek more efficient and economical ways to produce short-run book titles and streamline processes. By printing digitally with the KODAK PROSPER Press Platform, the need for inventory is reduced, waste can be minimized, and the number of available titles increased. The KOKAK PROSPER Platform integrates with a wide-range of leading finishing equipment offerings to ensure that customers can produce books in a manner that best fits their businesses.

Kodak is fully committed to helping its customers capitalize on industry changes and recently assembled a panel of independent experts for an expansive roundtable discussion about the future of book publishing. Held at the New York Public Library, the roundtable brought together executives from book publishing, manufacturing, retailing and distribution companies, as well as an author. Topics and insights from the events discussion included:

- High-speed inkjet printing will have a significant impact on book manufacturing-"the biggest development in publishing in the past 50 years," according to one panelist.

- Inkjet printing will allow for more and shorter production runs, saving on inventory, waste and obsolescence costs, and providing a means for niche books to be printed that otherwise wouldn't get produced.

To view video highlights from the roundtable, go to: www.kodak.com/go/changepublishing

The 2011 Digital Book Printing Forum will be held Tuesday, April 5, 2011 from 9:00 a.m. to 5:00 p.m. at the Marriott Marquis New York in midtown Manhattan during the annual Publishing Business Conference Expo organized by Book Business magazine.


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