(December 02, 2008) Two new companies joined the growing number of sponsors of the 2nd Annual The Business of Green Media sustainability conference produced by SustainCommWorld and hosted by the Graphic Communication Institute (GrCI) of Cal Poly State University in San Luis Obispo, California. The conference will take place on January 22, 2009. EskoArtwork and Printable Technologies have committed to help the graphic communication industry achieve sustainability goals through processes and technologies that preserve the environment, reduce waste, conserve energy, and make for an overall better industry and world.

Along with EskoArtwork and Printable Technologies, sponsors to date include Heidelberg, Hewlett Packard, Kodak, manroland, RR Donnelley, Utah Paperbox, American Printer Magazine, Graphic Arts Monthly, Point of Purchase Online Network, Printer's NW Trader Magazine, Recharge Asia Magazine, Whattheythink.com, Gravure Association of America, Printing Industries Association of Southern California, and Printing Industries of Northern California.

Quote from Mark Vanover, Vice President of Marketing for EskoArtwork
"EskoArtwork is the world leading provider of packaging design software and commercial print workflows that enables retailers, CPG companies, design agencies, packaging suppliers and commercial printers to achieve their design and production requirements with goals towards more environmental and cost effective packaging and printed materials. Participating in the 2nd Annual The Business of Green Media Conference, EskoArtwork recognizes the influence that Cal Poly brings to the graphic communication industry in helping to bring about a more sustainable world."

Quote from Dustin Ritter, Director of Marketing for Printable Technologies "Participating in SustainCommWorld's The Business of Green Media Conference fulfills an important strategic objective for Printable Technologies. It provides a means to educate organizations on how to produce targeted print materials on demand, resulting in more efficient marketing material and a reduced carbon footprint, by leveraging a sustainable collateral management system. Though leveraging web-to-print technology is not top of mind when going green, our solutions provide substantial economic and environmental benefits that surpass many mainstream alternatives through greater operational effectiveness requiring less time and, therefore, less energy consumption."

Quote from Harvey Levenson, head of Cal Poly's Graphic Communication Department
"The conference agenda addresses the myriad of issues and approaches to help participants understand and install sustainable procedures in difficult economic times. Because of the need to assist the graphic communication industry to 'reinvent' itself and grow in light of economic cutbacks, the conference will focus on 'Being Lean, Green and Profitable in a Shrinking Economy.' "

A special panel on Lean management and manufacturing has been added to the conference." Other conference topics include:

- Igniting Green Media Business Growth, Innovation and Resilience

- Estimating, Measuring & Managing What Matters

- Standards and Certifications for the Greening of Print & Digital Media Best Practices - (Traditional and Digital)

- Sustainability as a Strategy for Stakeholder Engagement, Business Growth & Innovation

- Environmental Regulation and "Beyond Compliance" Green Media Supply Chain Trends

- Greener Paper, Inks, Solvents, Toner, Adhesives and Logistics

- Prioritizing Steps: What Will Make a Difference Monday Morning?

The conference will be followed by a "Sustainability Banquet" at the Embassy Suites in San Luis Obispo. Roger Ynostroza, former longtime executive editor of Graphic Arts Monthly and present editor of Gravure Magazine, will be one of the featured banquet speakers.

Sponsorship and registration information is available online through the conference web site. Credit card signups are available. Early bird registration is available until December 15. For more details visit: http://www.businessofgreenmedia.com/