Sewickley , Pa. , February 20, 2006— Ghilad Dziesietnik, chief technology officer of EFI, general manager of EFI's professional, printing applications and super-wide digital printing businesses, and chairman of the industry consortium PODi, has been named the recipient of the 2005 Robert F. Reed Technology Medal. Which was established in 1974 by the Ben Franklin Society (formerly the Society of Fellows) of the Printing Industries of America/Graphic Arts Technical Foundation (PIA/GATF). This medal commemorates the “Dean of Lithography,” Robert F. Reed, and is presented to an individual who has made a major contribution to technical and scientific development within the graphic arts industry. Dziesietnik is being honored for his many patents and technological advances in the variable data-printing arena. Among his many accomplishments, Dziesietnik ‘sleadership and technological insight has been instrumental in EFI's achieving and maintaining the position as a world leader in digital imaging and print management solutions for commercial and enterprise printing. When Ghilad joined EFI in 1995 there were 25,000 Fiery Servers installed worldwide, and today the global installation base is 1.2 million Fiery Servers. Dziesienik holds many patents particularly in the area of variable-data printing. His server technology breakthrough made the CS600 Fiery Server the fastest in the market today. He led the team at EFI responsible for the CS600, which also delivers high level of performance for producing complex documents, categorically ideal for mission-critical, high-speed, commercial, and transitional document protection environments. Dziesienik is widely recognized as an industry expert in POD technologies. He has delivered numerous presentations on unified digital workflow, printing standa rd s, and variable-data printing technologies. He holds an E.E. and M.S.C. in Electrical Engineering from the University of Tel-Aviv, Israel . The Robert F. Reed Technology Medal will be presented at the 2006 TAGA Conference, Tuesday, March 21, 2006 , at the Four Seasons Vancouver, British Columbia, Canada.