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Kodak Applications at ON DEMAND

Press release from the issuing company

ROCHESTER, N.Y., Feb. 22—Innovative applications for growing digital print businesses, an expanded portfolio of solutions based on maximizing document management programs, and a robust roster of speakers sharing strategic insights mark Kodak's presence at the AIIM ON DEMAND Conference and Expo. Kodak occupies booth #1531 at the Boston Convention & Exhibition Center March 4-6.

"Print service providers will learn how the combination of digital printing and unified workflow can help grow their revenues and increase efficiencies," said Dave Wigfield, Managing Director, United States and Canada Region, Kodak's Graphic Communications Group. "In document imaging, we'll feature new and established desktop, networked and production scanners, software and solutions that help businesses more effectively capture, archive, extract and manage critical business information."

Growth Opportunities in Digital Printing

Through product demonstrations, video displays and sample materials, attendees will see how solutions from Kodak work together to create programs that achieve effective marketing results.

Featured applications include a multifaceted print campaign in which franchisees of a travel agency place orders via a web to print storefront. In another scenario, a credit card company utilizes TransPromo communications to build customer loyalty. Cardholders receive highly targeted promotional offers from partner companies with their monthly bills. Another program spotlights the benefits of personalizing and adding color to transactional statements.

Materials from the different campaigns are printed using various electrophotographic and inkjet digital printing solutions from Kodak, including the KODAK NEXPRESS Digital Production Color Presses, KODAK VERSAMARK VL2000 Printing System, and KODAK VERSAMARK VT3000 Printing System.

KODAK Unified Workflow Solutions will be demonstrated through these campaigns and other applications. KODAK PRINERGY Workflow System 4.0, KODAK INSITE Creative Workflow System, KODAK INSITE Prepress Portal System, KODAK INSITE Variable Data Print System, and KODAK SMARTBOARD Document Mastering Software 5.0 will be on display.

For digital print providers, a fully automated workflow serves as an important differentiator that can help enhance profitability and competitive positions. KODAK Unified Workflow Solutions deliver flexibility and automation in the digital print environment by seamlessly integrating with Kodak's digital color presses.

To further support digital print providers with marketing and business programs to help build their print services, enhancements to KODAK MARKETMOVER Business Development Services will be featured.

Enhanced Productivity with Document Management

Kodak's expanding set of document imaging products and capture based solutions to help end users further optimize business productivity will be featured at the AIIM ON DEMAND show. New scanners, software, and enhancements to existing solutions and established products will be on display.

Kodak showcases its full range of scanners—including a new desktop model—all of which deliver price performance ratios, outstanding image capture capabilities, and market leading ease of use. For high volume demands, Kodak will show its recently announced KODAK i780 Scanner and flagship KODAK i1840 and i1860 Scanners.

For networked scanning, attendees will see the KODAK Scan Station 100 with NSI AUTOSTORE Software. The Scan Station 100 with AUTOSTORE Software combination enables users to scan once, deliver documents to multiple formats, and store them as usable data.

Other business imaging solutions included in Kodak's booth include the KODAK i6090 Check Scanner and KODAK i1220 Scanner for check imaging, KODAK i1440 Scanner, KODAK 1740 Capture System, and information on KODAK Service and Support. Additional document management solutions from Kodak will be on display at Kodak's channel partner booths throughout the show.

Industry Insights via Speaker Presentations

An expansive roster of speakers from Kodak will share their knowledge and expertise during a series of educational sessions. Kodak's subject matter experts will present during sessions at the AIIM ON DEMAND Conference as well as the 2008 Xplor Document University Global Conference and Exhibition, which will be co-located at the Boston Convention and Exhibition Center.

Jeffrey Hayzlett, Chief Business Development Officer and Vice President, Eastman Kodak Company, will participate in a keynote panel on "Emerging Technologies and What to Expect in 2008" at 10 a.m. Wednesday, March 5. Kodak's other presenters and their session titles at the AIIM ON DEMAND Conference include Pat McGrew, "High Volume Print Engines for the TransPromotional Market" and "Top 10 Mistakes in TransPromo and How to Avoid Them;" Leonard Christopher, "Conceptions of Quality for Color Reproduction;" Steven Powell, "Security Enabled Printing: Added Protection for High Value Goods and Critical Documents;" Benny Shimshoni, "Front Ends as System Differentiators;" Nader Anvari, "Label and Packaging Applications: Custom Printing for Things that You Wear and Eat;" Chris Ries, "Web-to-Print Networks: Portal to the World;"  Rod Hughes, co-presenting with Dave Lockett of the Pittsburgh Steelers and Pat Trello of Lords International, "Archiving with Web-Based Subscriber Services;" and Don McMahan, "Stop the Imaging Hardware Slide" panel discussion.

Kodak's instructors and topics at the Xplor event include Pat McGrew, EDP on software issues and answers and second generation TransPromo communications; Donald Scrima, EDP on AFP; Ron Gilboa on hardware issues and answers; Will Mansfield on virtual literature rack systems; Mark Wilton on digital printing and automation; and Terry Wozniak and Tom Bouman on technical aspects of color printing.

KODAK Products are backed by KODAK Service and Support. KODAK Service and Support is made up of more than 3,000 professionals reaching more than 120 countries. It is a leading multi-vendor integrated services provider, delivering consulting, installation, maintenance and support services for the commercial printing, graphic communications, and document imaging and data storage industries. KODAK Service and Support professionals are uniquely qualified to provide services that control costs, maximize productivity, and minimize business risk.

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