Locally Owned and Operated Business Updates Center, Showcasing an Extended Suite of Services

SOUTH BEND, Ind. – The 50-year-old Insty-Prints Center in South Bend, a cornerstone of the community, has recently rebranded to Allegra Marketing Print Mail. This marks an exciting new chapter in its history as a beloved local business. Since rebranding, Allegra South Bend boasts a full range of services as the leading provider of marketing, print and direct mail solutions in the area.

The Allegra Center and its owner, Cosimo Rulli, are introducing a fresh approach to design, marketing, print and mailing services. By enhancing its offerings, the Center aims to broaden its amenities while continuing to set the standard as a premier provider in South Bend. This rebranding effort is designed to meet the evolving needs of the community and ensure that the Center remains a trusted partner for local businesses.

“I have been deeply involved in the business for over two decades, ever since I worked with Insty-Prints during my college years and took ownership in 2001," said Rulli. "I am thrilled to expand our services as we rebrand to Allegra, and our team looks forward to deepening client relationships through this transition. We can’t wait to provide South Bend with a broader range of products and services for years to come.”

Allegra South Bend is a full-service marketing communications provider with in-house capabilities including marketing consultation, graphic design, advanced printing technologies, complete finishing services, mailing services, variable data capabilities, promotional products and print management solutions. The Allegra Center remains in the heart of South Bend across from St. Joseph County City Building, parked at 129 S Lafayette Blvd.

“The transition from Insty-Prints to Allegra marks a significant milestone, and we’re proud to support Cosimo as he leads the charge. His expertise, dedication and leadership will elevate the Allegra South Bend team to new heights,” said Burke Cueny, Executive Vice President of Marketing for Alliance Franchise Brands, the parent company of Allegra Marketing Print Mail. “With Cosimo’s guidance and this rebranding, businesses and community members in South Bend will continue to receive the exceptional service and tailored solutions Allegra is known for.”

Allegra South Bend is independently owned and operated and a member of the Alliance Franchise Brands network, linking to nearly 600 locations throughout North America.

For more information about Allegra South Bend, visit allegrasouthbend.com or call (574) 289-6977.