SPARTA, MI — General Formulations, a leading manufacturer of Pressure Sensitive Films, announced today their new strategic partnership with Spicers as a new distributor for the Australian market. General Formulations Digital Print Media is now available at Spicers branches throughout Australia. Locations include:

• Victoria (Head Office)

• New South Wales

• Queensland

• Townsville

• Western Australia

• Northern Territory

• Tasmania

Spicers is a dynamic and solutions-focused company with a passion for supplying quality materials, equipment, and solutions to their customers in the commercial print, labeling, signage, visual display, and architectural industries.

“We are very excited to welcome Spicers as a new distribution partner in Australia,” said Mike Clay, President, General Formulations. “We look forward to working with the talented Spicers team and together strengthening the GF Brand in the Australian market.”

About General Formulations:

General Formulations is a leading Manufacturer of Pressure Sensitive Films headquartered in Sparta, Michigan with

a global network of distribution partners and quick-ship warehouses in Atlanta, GA, Los Angeles, CA, and Cologne,

Germany. To learn more, visit www.generalformulations.com.