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The Trap of One More Software Feature

Don’t let a feature stop you from implementing what works for you today. Don’t let the people in your organization that are good at looking for all the ways something won’t work win. Implement what works and then find ways around the missing features. Waiting is keeping your business in neutral.

Wednesday, August 21, 2019

A phrase I hear quite often is, “We’re waiting on one last feature, then we’ll fully implement the software.”

The opposite of this statement is, “We have taken all the features of this software that work for us and have implemented them with every single customer. We estimate this alone is saving our customer service team 30% of their day every day.”

You know what’s different about these two statements? If you want to be really big picture, let’s just call it success vs. failure. In the first example, the printer is waiting on a feature. In the second example, the printer is implementing what works. Waiting doesn’t change your business. Waiting doesn’t make you more efficient. Waiting doesn’t make you smarter either (this is the most important point). Waiting to work with software until you think it has every feature “you think it needs” is a waste of time. Do you know when you’ll know what features the software is missing? (Only after you have used it).


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About Jennifer Matt

Jennifer Matt is the managing editor of WhatTheyThink’s Print Software section as well as President of Web2Print Experts, Inc. a technology-independent print software consulting firm helping printers with web-to-print and print MIS solutions.

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