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Beyond PRINT: With Tarsus Alliance, APTech Begins a New Chapter for Itself and for the Industry

Last week, the Association for PRINT Technologies (APTech) announced that it has joined forces with Tarsus Group, the owner and organizer of the Labelexpo and Brand Print Global trade shows, to launch a new show called Brand Print Americas. We spoke with APTech president Thayer Long about what the new alliance means for the future of APTech—and for the industry.

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About Richard Romano

Richard Romano is Managing Editor of WhatTheyThink | Printing News & Wide-Format & Signage.  He curates the Wide Format section on WhatTheyThink.com. He has been writing about the graphic communications industry for more than 25 years. He is the author or coauthor of more than half a dozen books on printing technology and business. His most recent book is “Beyond Paper: An Interactive Guide to Wide-Format and Specialty Printing.

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