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Edifice Rex: Vomela Conquers the Building Wrap

The Vomela Companies, headquartered in St. Paul, Minn., started in 1947 doing promotional product printing. Now, 71 years later, the company has expanded through both organic growth and acquisition to produce retail, POS, décor, event, and fleet graphics for a wide variety of local and national brands and venues. Their most recent project: wrapping 3M’s 14-story corporate headquarters.

Tuesday, October 30, 2018

Printing on or wrapping any surface is not without its challenges, but those challenges reach new heights—figuratively and literally—when the surface to be wrapped is a 14-story building. The Vomela Companies rose to the occasion, as it were, completing a wrap of 3M’s Twin Cities corporate headquarters last summer.

With its own corporate headquarters in St. Paul, Minn., and almost two dozen locations around North America, The Vomela Companies trace their history back to 1947. John “Jack” Vomela started his career as a printer for Brown and Bigelow, a promotional items company that was founded in 1896 and continues in business today—and still shares office space with Vomela. Jack Vomela launched The Vomela Specialty Co. to print and die-cut Christmas tags. In 1950, the company hired Carlo LaManna to work on the production floor, and LaManna would acquire 20% of the company in exchange for his time and hard work. In the 1980s, LaManna acquired the entire company.

Paul Peterson, Vomela’s Director of Operations, takes up the story. “In 1990, the Auth Family purchased the company, as the third family owners,” he said. “At that time, the company realized approximately $3 million in annual revenues. Mainly through acquisition, the company has grown to be a nationwide print and services provider.” Today, the Vomela Companies are a full-service specialty graphics provider with projected 2018 revenues of $285 million, and the company employs more than 1,300 people in 22 cities across the U.S. and Canada. The Vomela Companies specialize in commercial and collateral work, POP and promotional graphics, store décor and retail graphics, event and exhibition graphics, fleet and transit graphics, and RV graphics.


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About Richard Romano

Richard Romano is Managing Editor of WhatTheyThink.  He curates the Wide Format section on WhatTheyThink.com. He has been writing about the graphic communications industry for more than 25 years. He is the author or coauthor of more than half a dozen books on printing technology and business. His most recent book is “Beyond Paper: An Interactive Guide to Wide-Format and Specialty Printing.

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