Commentary & Analysis
The Wall Street Journal has article in their European edition on the state of Heidelberger Druckmaschinen AG.
Tuesday, October 07, 2008
The Wall Street Journal has article in their European edition on the state of Heidelberger Druckmaschinen AG. The article sums up what most of us in the industry already know, but does provide some insight into the strategy the company is using to offset the effects of the global economic slowdown, advertising shift to electronic media, reduced demand for offset presses in its core markets and digital printing.
Read Germany's Heidelberger Presses On at the Wall Street Journal
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