A new study released by the Printing Industry Center at RIT examines the tools, techniques, and skills required to prepare documents for variable data printing:
The report details the theories and models behind database management, DAM (digital asset management), and VDP (variable data printing), looks at hands-on research trials conducted at RIT, and concludes with a preliminary list of skills needed to successfully implement VDP.
The report is available for download as a PDF from http://print.rit.edu/research/index.php?page=item&id=112.
About Adam Dewitz
My goal is to make WhatTheyThink the leading information source for the global printing industry—delivering clear, insightful news and analysis on trends, technologies, operations, and events across all segments of the modern print landscape. This includes commercial, in-plant, mailing, finishing, signage, display, textile, industrial, labels, packaging, marketing technology, software, and workflow.
At WhatTheyThink, I lead content strategy and development, and provide technical leadership across platforms, workflows, and data systems.
