Marketers will increase overall budgets, shift more dollars online and try new technologies, according to BtoB's "2007 Marketing Priorities and Plans" survey. Highlights and Excerpts:

- 62.7% of respondents plan to increase their marketing budgets in 2007; 29.4% said they will keep them flat; and 8.0% said they plan to decrease them.

- The biggest boost will be seen in online marketing, with 75.6% of marketers planning to increase their online budgets in 2007.

- 50.2% of marketers plan to increase spending on direct mail next year, and 44.1% said they plan to hike spending on events.

- Only 33.6% of marketers said they plan to increase spending on print advertising in 2007, while 46.7% said they plan no changes, and 19.7% said they plan to decrease print advertising.