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Trade Shows – What Goes on Behind the Scenes? Part One

With Graph Expo only a few months away &

Tuesday, July 24, 2007

With Graph Expo only a few months away – September 9-12 – I look back at On Demand Expo and I’m amazed at how these huge trade fairs come together! They go from what looks like pure chaos to row after row of completed booths bustling with staff demonstrating equipment or software, or discussing other products and services, in a matter of hours.

As I walked down the aisles at On Demand Expo in April, I felt like I was being swept along in a wave of people, past all those booths staffed with smiling faces reaching out to shake my hand. Before it was all over, I came close to the point of sensory overload from the flashing lights, blaring loudspeakers, and the sounds of machines running.

Going from this to this in how many "easy" steps?


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