Most business owners and CEOs stop periodically and evaluate how their business is performing. Sometimes, they bring in an outsider to give themselves another perspective and, perhaps, more objectivity. In my experience, as both a former CEO and as a consultant, the process of evaluation should start by examining most, if not all, of the following factors:

This is like the annual physical your doctor does. Everything that can be converted to a number and compared to a range of “acceptable” numbers is tested or examined. Then, the process moves into questions that flush out any symptoms that may indicate the presence of something that may or may not reveal itself in the numbers. We follow the same process and, through experience, know most of those revealing questions to ask. 

At some point you get the questions that will, if you answer honestly, reveal your good and bad habits that influence your health in significant ways. If there were ways to measure the strength of those habits, you and your doctor would know where you’re vulnerable to the numerous diseases that afflict people in modern society. We feel we’re a little ahead of medical practice here. Using a psychometric tool we can measure the behavioral habits (traits) that influence high levels of performance in most any job we find in the typical company. We do this because we find, a large percentage of the time, that performance issues, at their roots, start with people in jobs with weakness in the important traits needed for success in their jobs.