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Changing Your Customer’s Behavior

Your customers require selling even after they are customers. The selling comes in the form of encouraging them to engage with you in a way that is both convenient for them and improves the outcomes of your workflows.

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About Jennifer Matt

Jennifer Matt is the managing editor of WhatTheyThink’s Print Software section as well as President of Web2Print Experts, Inc. a technology-independent print software consulting firm helping printers with web-to-print and print MIS solutions.

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