By Dan Gillespie, Director of Technical Services at Alder Color Solutions

Color management cannot be avoided. All design applications and print production (DFE/RIP) software are built around ICC color management, and though you may be able to run from it…you can’t hide. Your options come down to either fully understanding how it works, ultimately saving you time and money, or getting burned by not knowing how to make corrections to color effectively, in turn costing you time/money.

Every print manufacturing company, especially digital print, can and will benefit from having their employees properly trained in color. The various technologies used to control color can get complicated very quickly, and though many claim to understand the processes, very few actually do. So, I’d like to talk about the best options available for getting your business more knowledgeable about color.