FASTSIGNS of Louisville (Ky.) took top honors at this year’s FASTSIGNS/Wide Format & Signage Project of the Year Awards which, like most events in the past year, were held virtually back in January. Second place was claimed by FASTSIGNS of Martinsburg (W.V.) and third by FASTSIGNS of Puerto Rico. 

Doing a major rebrand of a large, regional health care provider network is a big enough job in and of itself, but when you add a global pandemic on top of it, the challenges only get magnified. This year’s winner of the FASTSIGNS/Wide Format & Signage Project of the Year Award found itself in such a situation.

FASTSIGNS of Louisville (Ky.) was in the midst of a large-scale rebranding of five hospitals, seven medical offices, and 50 primary care physician offices, following University of Louisville Health’s acquisition of a competing healthcare system. Installation kicked off in November 2019 with a substantial portion of the window lettering accomplished, and by the end of December and beginning of January 2020, FASTSIGNS of Louisville was replacing channel letters on the downtown buildings. Work on the high-rise buildings was a central part of the project and included replacing nearly two dozen sets of channel letters on the facades of the downtown campus. The project continued smoothly into February and early March. And then…