One of the oldest pastimes gained in popularity during the COVID-19 pandemic: reading books. This is good news for the printing industry as book printing contributes a considerable share to the total print production. Revenues in Europe stood at €7.1 billion in 2019. WhatTheyThink European section editor Ralf Schlözer looks at historical developments and at the trends shaping book printing now.
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WhatTheyThink is the global printing industry's go-to information source with both print and digital offerings, including WhatTheyThink.com, WhatTheyThink Email Newsletters, and the WhatTheyThink magazine. Our mission is to inform, educate, and inspire the industry. We provide cogent news and analysis about trends, technologies, operations, and events in all the markets that comprise today's printing and sign industries including commercial, in-plant, mailing, finishing, sign, display, textile, industrial, finishing, labels, packaging, marketing technology, software and workflow.