A small group of trade journalists was invited to get a first-hand look at products and services which were originally scheduled to launch at drupa 2020. For many journalists, this was the first on site event since the COVID-19 outbreak. The general audience will be able to experience the drupa 2020 news as part of the Heidelberg Innovation Week. WhatTheyThink European section editor Ralf Schlözer
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WhatTheyThink is the global printing industry's leading independent media organization with both print and digital offerings, including WhatTheyThink.com, PrintingNews.com and WhatTheyThink magazine versioned with a Printing News and Wide-Format & Signage edition. Our mission is to provide cogent news and analysis about trends, technologies, operations, and events in all the markets that comprise today’s printing and sign industries including commercial, in-plant, mailing, finishing, sign, display, textile, industrial, finishing, labels, packaging, marketing technology, software and workflow.