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The Print Software Evaluation Process

Evaluating print software is a process that desperately needs to evolve. Step back and look at the business objectives of the evaluation as a starting point to reinventing your approach to purchasing software.

Wednesday, June 17, 2020

How do you best evaluate print business software? Truly a multi-million dollar question. There is one thing that I am 1000% sure of: the way most of us currently do it is terribly broken. 

Last week I got an Excel spreadsheet with ~20 separate tabs, each with hundreds of line items of “requirements” for a Print MIS evaluation. I have responded to a lot of these spreadsheets in my career from a vendor standpoint. And I’ve been paid to help many print businesses select a vendor/partner as a consultant. So, I have experience on both sides of this evaluation—the evaluator and those being evaluated. 

The process is broken on both sides of this equation.


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About Jennifer Matt

Jennifer Matt is the managing editor of WhatTheyThink’s Print Software section as well as President of Web2Print Experts, Inc. a technology-independent print software consulting firm helping printers with web-to-print and print MIS solutions.

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