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Understanding the Primary Objective of Print Software

Understanding what the primary objective or challenge that a print software claims to solve is an important factor for shopping for print software solutions. You have challenges, print software vendors have solutions (in the form of products). The better defined the challenge, the better the chance of alignment and return on investment.


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About Jennifer Matt

Jennifer Matt is the managing editor of WhatTheyThink’s Print Software section as well as President of Web2Print Experts, Inc. a technology-independent print software consulting firm helping printers with web-to-print and print MIS solutions.


By Aaron Tavakoli on Apr 29, 2020

Great analysis as always Jen. IMHO typically RIP imposition solutions are focused purely on the utility of laying out and arranging pages/jobs. Prepress imposition solutions use production intel to try and automate that but are largely still focused on arranging jobs. MIS based solutions have more shop information and critically job costing information accessible, enabling them to aid in planning and estimation steps - rather than just layout optimization.


By Jennifer Matt on Apr 29, 2020

Aaron -
Hope things are well with you and you're sneaking out to surf!

Thank you for even more crazy complexity with imposition. So right - you have to first ask why are you imposing; not just when.



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