“Wide Format: The Next Decade” to be held January 15 

Over the course of the 2010s, wide format and its related constellation of specialty printing applications have helped transform and revitalize the printing industry. As we head into the new decade, what’s the state of wide format? Is it a mature market, or is there still room for growth? It’s a crowded market—what are the opportunities for print businesses who have not yet added wide-format printing capabilities? Is it too late to get in the game? For those who have, what are the growing applications, and what are some strategies for pursuing them?

On January 15 at 1 pm EST, join IDC Research Director Tim Greene and WhatTheyThink Managing Editor Richard Romano for an informal conversation about where wide format is today—and where it’s going tomorrow. Sponsored by Canon Solutions America, this 30-minute session will include a preview of WhatTheyThink’s Printing Forecast 2020, as well as some of IDC’s recent findings on the wide-format printing market. To register for this sesson, visit http://whattheythink.com/webinars/217/.

Who should attend?

• Wide-format and display graphics providers
• Commercial print business owners and managers

What you’ll learn:

• The current state of the wide-format printing market
• Opportunities in wide format for those who have not yet added it
• Strategies for pursuing new and growing application areas
• Marketing strategies for wide format

“Wide Format: the Next Decade” kicks off WhatTheyThink’s monthly half-hour “lunch-and-learn” webinar series. Upcoming topics include trade brokering, cannabis packaging, the industry’s “Top Shops,” and a look ahead to drupa 2020. For more information about WhatTheyThink webinars, please visit http://whattheythink.com/webinars/.

About WhatTheyThink

WhatTheyThink is the printing and publishing industry's leading media organization, offering a wide range of publications that deliver unbiased, real-time market intelligence, industry news, economic and trend analysis, peer-to-peer communication, and special reports on emerging technology and critical events. Special interest sections include Economics, Wide Format, Labels & Packaging, Software, Print Finishing, Textiles, and Industrial Print.  WhatTheyThink hosts webinars and live events as well as providing content through a syndication program, delivering content directly to related websites. In addition, WhatTheyThink offers a wide range of lead generation and branding programs that help print- and publishing-related companies achieve business growth. For more information about partnering with WhatTheyThink, contact Eric Vessels at email: [email protected].