swissQprint users identify new markets
For the past 15 years, advances in wide-format printing technologies—especially UV flatbeds—have redefined what “print” is, opening up new opportunities for print service providers to offer “high-value print applications.” A new WhatTheyThink white paper, “Finding New Profit Centers with swissQprint,” sponsored by swissQprint, looks at these advances, the current state of wide-format printing equipment, and how two companies are using swissQprint wide-format printers to pursue high-margin projects. Ultimately, UV flatbeds are creating what are known as “high-value print applications,” print products for which shops can charge a premium. The reason shops can charge a premium for them is that they often involve specialty substrates that require equipment and/or expertise beyond what the average wide-format or commercial print shop may possess.
Two swissQprint customers, Omaha, Neb.’s RENZE and Wilmington, Del.’s Port City Signs, talk about how their investment in swissQprint UV flatbed printers has opened up new application areas to pursue—and potential new customers.
In this white paper, you’ll learn:
- What are the capabilities to today’s UV flatbed wide-format printers?
- What are swissQprint’s UV flatbed offerings?
- How have display graphics providers—specifically users of swissQprint equipment—exploited these capabilities to open up new application opportunities?
Download the white paper here.
About WhatTheyThink
WhatTheyThink is the global printing industry's go-to information source with both print and digital offerings, including WhatTheyThink.com, WhatTheyThink Email Newsletters, and the WhatTheyThink magazine. Our mission is to inform, educate, and inspire the industry. We provide cogent news and analysis about trends, technologies, operations, and events in all the markets that comprise today's printing and sign industries including commercial, in-plant, mailing, finishing, sign, display, textile, industrial, finishing, labels, packaging, marketing technology, software and workflow. Visit whattheythink.com.
About swissQprint
swissQprint is a privately held, owner-managed company employing 220 people. We are proud to stand behind the swissQprint name – the acknowledged quality label for large format printers.
Agility is one of our strengths. 30 percent of the workforce at our Swiss headquarters focus on research and development. Right next door to our production facility. So new ideas and improvements quickly find their way into our series production – which means you can always rely on state-of-the-art solutions.
