WhatTheyThink

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If I Were a Printer...Musings about Selling Print Today

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Friday, August 17, 2007

Margie Dana can be reached at [email protected]. She'd love to hear what you think!


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About WhatTheyThink Guest Contributor

Recent Articles from WhatTheyThink Guest Contributor

drupa 2021 Essentials of Print—Convergence of Print Markets: Is It Inevitable?

Digital printing has transformed the print world. For a long time, it was restricted to printed documents and photocopying, then inkjet went after the label market first, followed by the narrow-width packaging market or "small" format. At the same time, in the world of large and very large format, inkjet pushed the screen printing and even the offset process out of the most common jobs. This article looks at the potential for diversifying into a wide variety of print applications. Read More

A Sign of the Times: Three Ways COVID-19 Made the Signs and Graphics Industry more Essential than Ever

A Sign of the Times: Three Ways COVID-19 Made the Signs and Graphics Industry more Essential than Ever

The signs and graphics industry has become essential to the recovery of small business communities worldwide, and its value has only grown as the pandemic has gone on. Guest contributor Mike Cline, Vice President of Franchise Development at Alliance Franchise Brands, looks at three ways meaningful graphic displays have shown to be a crucial tool for businesses in both the fight against, and recovery from, the coronavirus. Read More

Talent Acquisition Strategy for the New Normal

Talent Acquisition Strategy for the New Normal

The pandemic has changed both the way companies seek to attract new talent and the interview/on-boarding process. In this article, Arnold Kahn & Dino Scalia of PrintLink offer five steps for hiring and keeping great employees during and after the pandemic Read More

drupa 2021 Essentials of Print: Digital Print for Corrugated—The Future Condition of Things

Despite the technology’s relative infancy, the choice of digital printers is already so widespread that you have to understand every detail of what you are buying before making a decision. Getting it wrong is likely to be very costly! In this article, corrugated industry veteran Nick Kirby looks all the variables involved in selecting a digital corrugated press. Read More

Direct-to-Garment Printing Industry Boosted by Massive Growth in Online Sales

One thing the pandemic has boosted is online shopping. And one application that is experiencing terrific growth is direct-to-garment printing, allowing consumers to personalize their T-shirts and other items. Guest contributor Peter Wright, Managing Director of Amaya Ltd., shares more information. Read More

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