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Inkjet textile printing offers a number of advantages over traditional printing, including speed, shorter lead times, customization options, short runs, unrestricted repeat sizes (in conventional printing the design repeat depends to the fixed circumference/size of the print screen), cost reduction and flexibility. These advantages can result in the rapid introduction of new designs that can be economically produced at shorter run lengths, with accurate printing delivered in a reduced turnaround time.

Current market conditions present new opportunities due to accelerated reshoring and the ability to produce locally in smaller, highly customized runs with exquisite designs, eliminating all that back and forth transportation around the globe.